WE TEACH SPEAKERS HOW TO GET MORE SPEAKING GIGS
How Do You Go About Getting Your Talk Ready to Rock?
The following is an excerpt from the book: Get Speaking Gigs Now by Leisa Reid.
How do you go about getting your talk ready to rock?
There is a roadmap I use when coaching speakers on getting their talk ready to rock. Below is an overview so you can see the flow of the process.
Start with the end in mind! ⇒ What is your desired end result?
Develop compelling learning points …
Write a brief description of the presentation …
Create an attractive / enticing presentation title …Practice the heck out of your presentation …
Outline how you would expand/shrink it …
Repurpose it …
What is the desired result you want at the end of your talk?
When you are getting your talk ready to rock, a lot of emphasis is put on the content so that you know WHAT you’re going to share.
BUT …
You also need to know WHY you’re going to share what you’re going to share.
What is your desired end result?
● To sell WHAT product / service?
● To build your list?
● To register people to your event?
● To get more speaking engagements?
● To get clients?
● To help people with ______?
How will your talk support that desired result?
● What will you ask for at the end?
● What are you guiding the audience to do?
● What paperwork / system do you need in place?
● Where in your presentation will this happen?
What is your CTA (Call-To-Action)?What will you ask people to do before you leave the stage? Here are some examples of what you can invite people to do:
● Continue your learning by _____ …
● Work with you on a deeper level by _____ …
● Overcome their challenge of _____ by _____ …
● Solve the problems of _____ by ______ …
How do you develop compelling learning points? Think about the main 3-5 things you tell people about your industry or expertise. What is interesting about what you offer? What you know?
For example, what are the myths / problems / solutions you:
● Tell people about
● Educate your clients on
● Post on social media
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WE TEACH SPEAKERS HOW TO GET MORE SPEAKING GIGS